THIS IS US
GESA is a German medium-sized, family-run company in the point-of-sale industry with international customers in the decorative cosmetics sector.
Founded in 1965, GESA has continuously developed and significantly shaped the market of cosmetic POS displays in Europe.
GESA's many years of expertise, creativity, dynamism and strong innovative spirit make it a partner that customers trust.
The GESA team combines industry-specific knowledge with established production processes and modern project management methods to ensure the success of its customers.
MAKE A DIFFERENCE
GESA provides the environment, our employees make the difference! The success of GESA is decisively the success of each individual. Flat hierarchies, short communication channels and an open, respectful corporate culture create opportunities for development so that we can achieve the best results together.
"Our combined engineering expertise achieves innovation, cost reduction & sustainability."
Engineering
"We skillfully showcase your products."
Design
"Our years of experience in supplying and installing POS solutions pays off."
Logistics
"A good relationship with our suppliers creates trust."
Purchasing
"Count on us."
Accounting
"We produce quality with passion."
Production
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IT
"Colleagues, with their particular attributes and skills, are our focus."
Human Ressources
From the initial idea to roll-out: the entire GESA team is committed to making your project a success.
GET TO KNOW US
Time for the first contact!
Your project, your brand, your success at the POS!
Foundation
The founders not only gave the starting signal for GESA, the first two letters of their surnames form the company name GESA.
The future under new management
Otmar M. Rau takes over the management of GESA. Already in the run-up he has decisively set the course for the GESA of today.
Introduction of merchandise feed in cosmetic counters
As one of the first brands, the Ellen Betrix cosmetic counter was manufactured with an automatic merchandise feed system, so-called push-feed systems, for cosmetic products.
International expansion
2005 was descriptive for the development of GESA. As a result of expanding business, a representative office was opened in France as well as a production facility in China, Kunshan.
First generic furniture concept
For Procter & Gamble, GESA develops a generic furniture and display family for various hair care brands in the professional sector.
Plan Incliné - A revolutionary way of presenting goods
The modular system developed and patented by GESA integrates with a wide range of counter types and furniture sizes worldwide. Interchangeable and individually adaptable elements create an unmistakable brand presence.
The future remains family-led
Livia Rau joins the management team. Otmar Rau, main shareholder, long-time and pioneering managing director, gives his daughter the confidence to lead GESA, together with Benjamin Régnier, into a new era.
Foundation
The founders not only gave the starting signal for GESA, the first two letters of their surnames form the company name GESA.
The future under new management
Otmar M. Rau takes over the management of GESA. Already in the run-up he has decisively set the course for the GESA of today.
Introduction of merchandise feed in cosmetic counters
As one of the first brands, the Ellen Betrix cosmetic counter was manufactured with an automatic merchandise feed system, so-called push-feed systems, for cosmetic products.
International expansion
2005 was descriptive for the development of GESA. As a result of expanding business, a representative office was opened in France as well as a production facility in China, Kunshan.
First generic furniture concept
For Procter & Gamble, GESA develops a generic furniture and display family for various hair care brands in the professional sector.
Plan Incliné - A revolutionary way of presenting goods
The modular system developed and patented by GESA integrates with a wide range of counter types and furniture sizes worldwide. Interchangeable and individually adaptable elements create an unmistakable brand presence.
The future remains family-led
Livia Rau joins the management team. Otmar Rau, main shareholder, long-time and pioneering managing director, gives his daughter the confidence to lead GESA, together with Benjamin Régnier, into a new era.
LANDMARK HAPPENINGS FOR GESA
More than 50 years of experience in the point-of-sale industry!